Digital Marketing Specialist · Kolkata
Archit Shah. Digital
Creative and results-driven marketer with 3+ years scaling brands through SEO, paid media, social strategy, and content creation.
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SEO·
Meta Ads·
Google Ads·
Content Strategy·
WordPress·
Brand Building·
Semrush·
D2C Marketing·
Amazon·
Performance Marketing·
Ahrefs·
Canva·
SEO·
Meta Ads·
Google Ads·
Content Strategy·
WordPress·
Brand Building·
Semrush·
D2C Marketing·
Amazon·
Performance Marketing·
Ahrefs·
Canva·
Experience
Where I've
Made Impact
01
Founder · 2024 – Present
Founder & Digital Marketing Lead
BYS - D2C Tea Brand
- Launched and managed a D2C tea brand with full ownership of brand building, website, SEO, and digital strategy
- Built website on WordPress; optimised performance using AIOSEO and Core Web Vitals audits
- Created and managed Amazon Brand Store with SEO-optimised listings and A+ content using customer behaviour insights
- Planned and executed paid ad campaigns on Meta & Google - consistent traffic and conversions
- Developed storytelling blogs aligned with the brand's niche audience
02
2025 – Present
Digital Marketing & Design Consultant
Fascinate Textiles Ltd (C2B2)
- Manage and grow Instagram presence with clear content and visual strategy
- Design reels, carousels, and branded creatives for fashion & lifestyle
- Execute trend-driven reel concepts to increase reach and discoverability
- Track performance via Instagram analytics and refine content strategy
03
2024 – Present
Social Media Manager
Kizmit Designs
- Managed social platforms and content calendar; grew engagement via audience-focused copy
- Ran lead generation ads and optimised creatives using A/B testing
- Oversaw website content and SEO blog strategy using ChatGPT and Notion
04
2023 – 2024
Social Media Strategist
CricTracker
- Created real-time and trending content during cricket events
- Coordinated with designers on match-focused assets for Instagram, YouTube & X
- Delivered a 25% rise in monthly engagement through consistent content strategy
SemrushAhrefsAIOSEOWordPressMeta AdsGoogle AdsChatGPTAmazon Brand RegistryCanvaPixVerseIdeogramNotion
Credentials
Certifications
Google Ads Search Certification
Issued by Google
Meta Certified Digital Marketing Associate
Issued by Meta
SEO Toolkit Certification
Semrush - Recommended
Education
Academic
Background
Aug 2021 - May 2023
Master's in Sports Management
International Institute of Sports Management (IISM)
Mumbai
May 2017 - May 2021
Bachelor of Arts (General)
St. Xavier's College (Autonomous)
Kolkata
English
Hindi
Bengali
Marwari
Contact
Let's Build
Something
Together.
Looking for a digital marketer who brings creativity and data-driven thinking? Let's talk.
📞
Phone
+91 7003857308
✉️
architshh57@gmail.com
💼
linkedin.com/in/architshahdigital
📍
Location
Kolkata, India